IDEAL had two websites: ideal.de and shop.ideal.de. Moving to Shopify meant bringing together customers, orders and old links. After the relaunch, the team still needed to find earlier orders against the right accounts.
We checked a trial migration with the team in early April 2025. By mid-April, customers and orders had been transferred. We then worked on URLs, tracking and the domain switch.
We continue to work on the store with IDEAL. From July to September 2026, Shopify total sales were 13.6% higher year over year. Orders were up 6.2% over the same comparison.
Planning a similar move? Here's my migration checklist with sample files.
“He's like a Swiss Army knife for e-commerce: extremely competent, absolutely reliable, with the right solution for every technical problem.”
ideal.de and shop.ideal.de. For the relaunch we brought together customer accounts and orders and mapped the old URLs to their new destinations.
The team reviewed a trial migration first. That let us check earlier orders against the accounts they belonged to in Shopify.
